Ed is an experienced, Houston-based technology leader specializing in Business Development, Sales, Alliances, Delivery, and Pre-Sales in the Business Transformation and Digital Strategy space, with a focus on Oracle Cloud.

A passionate and engaging Business Transformation and Digital Consultancy leader with 17+ years of selling and positioning Enterprise Technology solutions and associated services globally with engagements in APAC, EMEA and North America.

Work Experience

SALES

Extensive multi-national experience of quota-attaining Business Development roles delivering net-new, and expansion Transformational Business consultancy projects. Strong Account Management experience in both multi-national and niche technology partners with quota carrying roles. Experience selling (both Prime and Co-Prime) to Financial Services, Energy & Utilities, Industrial Manufacturing, Oil & Gas, Construction, IT, Retail/CPG, Sports & Media, and Automotive. Business development coach and manager, lead generation and over 17 years of experience working with Oracle/IBM/Workday on Sales opportunities in every major global region.

PRE-SALES

Veteran Pre-Sales consultant having engaged on 100+ pre-sales engagements with both on-premises and Cloud technology globally. Formerly delivered Oracle EPM “Day in the Life” sessions on behalf of Oracle across EMEA and have presented at dozens of Oracle and Industry events over the last 16 years. Also former member (and recent presenter) of the Oracle Global Leaders group for BI.

Experienced conference speaker with dozens of events and speaking-slots globally, including engagements in Thailand, Singapore, Pakistan, Malaysia, South Africa, UK, Ireland, Belgium, Spain, Canada, and the USA.

CONSULTANCY

Performed various roles as a delivery specialist having led and delivered streams across Training (Oracle EPM, OTBI, Data Visualization), SME, Project Management, Executive Relationship Management, Data Integration, Reporting and Testing for many dozen organizations. Certified Implementation Specialist in both Analytics and EPM technologies.

MARKETING

As head of global division, responsibilities included the go-to-market planning and associated marketing. Extensive experience creating and designing marketing campaigns for solutions and offerings globally, including conference planning, stand-design, campaign coordination, video-production, and event execution. Highly experienced creating and executing both digital based and physical marketing campaigns around B2B software.

CURRENT ROLE
Quota-Carrying, North American-based responsibility for Business Development and growth of Huron’s Digital Strategy and Business Transformation services with a primary focus on Oracle Cloud.

EMPLOYMENT HISTORY
Huron → Director, 2021–2025
Inoapps → Global VP for EPM & BI, 2015–2021
Accenture → Account Manager, 2014-2015
PureApps → Account Manager, 2012–2014
PureApps → Hyperion Consultant, 2008–2012

EDUCATION EXPERIENCE
University of Winchester, UK → Bachelor of Science, Business Management

TECHNICAL QUALIFICATIONS
Oracle Cloud Sales/Pre-Sales (various modules)
Hyperion Planning Certified Implementation Expert
Oracle Business Intelligence 10G Certified Implementation Expert

Role Expertise

“Having worked almost exclusively with selling Oracle solutions over the last 17 years, I’m incredibly familiar with Oracle’s engagement style, their Alliances and Channels organization and their strengths and weaknesses in Sales cycles and how these differ across the channels and deal sizes.

Starting my Oracle-related career with PureApps out of EMEA I was able to get hands-on Implementation experience at a number of Clients including large multinational organizations such as automotive giant Honda Motor Europe and International distillery and drinks distributor William Grants & Sons. Later, assuming a quota-carrying Sales role, I owned a patch, and successfully sold into industries including Defense Contractors, Shipping and Logistics and IT Services clients.

Moving to professional services giant Accenture as an Account Manager in the Financial Services team, I worked with Insurance, Commercial Finance and Retail Banking clients.

Joining Inoapps as a Global VP of EPM & BI, I traveled extensively across the Far East, Europe and North America engaging with prospects, presenting on behalf of Inoapps and Oracle and delivering projects worldwide. This has given me unique cultural insights, engaging on-the-ground with prospects and clients in Singapore, Kuala Lumpur, Holland, Belgium, France, Spain, UK, Ireland, Thailand, and the USA, as well as countless other prospects remotely.

Most recently in my role at Huron, I am a quota-carrying Director, with responsibility for bringing Huron’s Digital Transformation and Business Strategy offerings to Clients in the Commercial industries of Financial Services, Industrial Manufacturing, Energy & Utilities, Retail/CPG and Growth verticals.

Throughout these roles I have built an extensive international network and reputation in the Oracle Partner space, which I continue to grow and cultivate to this day.”

CUSTOMER EXPERIENCES
The following are a subset of the customers where I have had direct delivery or successful sales experience (More recent pursuits in the last two years not included):